This project is a collaboration between Ketric Petersen and myself. We had the opportunity to design an animation to be projected as a part of Paper Whale’s Fire & Story festival. Our focus was to design a short but immersive narrative that explores themes of folklore and light with the goal of creating a “wow” moment for the festival audience.
FIRE & STORY
MOTION DESIGN
ROLE BREAKDOWN
Hadden Young: Style Frames Storyboard, Motion, Backgrounds, Sound Design
Ketric Petersen: Style Frames, Storyboard, Motion, Character Animation
To complement the Fire & Story festival's central theme of folklore and light, we chose to reference the Scandinavian tale of the firefox, a mystical spirit who summons the northern lights with fire and magic.
STORY BOARD | BOARDOMATIC
We aimed for an atmospheric, mystical tone while keeping subjects distinct amongst the background. A simple, geometric, vector based style kept creating assets easy which allowed us to focus on animation.
STYLE FRAMES
Along with main project, I created two logo animations for both Fire & Story and Paper Whale. The vertical aspect ratio made this piece fit for social media applications like instagram stories and reels.
SOCIAL MEDIA