This project is a collaboration between Ketric Petersen and myself. We had the opportunity to design an animation to be projected as a part of Paper Whale’s Fire & Story festival. Our focus was to design a short but immersive narrative that explores themes of folklore and light with the goal of creating a “wow” moment for the festival audience.

FIRE & STORY

MOTION DESIGN

ROLE BREAKDOWN

Hadden Young: Style Frames Storyboard, Motion, Backgrounds, Sound Design

Ketric Petersen: Style Frames, Storyboard, Motion, Character Animation

To complement the Fire & Story festival's central theme of folklore and light, we chose to reference the Scandinavian tale of the firefox, a mystical spirit who summons the northern lights with fire and magic.

STORY BOARD | BOARDOMATIC

We aimed for an atmospheric, mystical tone while keeping subjects distinct amongst the background. A simple, geometric, vector based style kept creating assets easy which allowed us to focus on animation.

STYLE FRAMES

Along with main project, I created two logo animations for both Fire & Story and Paper Whale. The vertical aspect ratio made this piece fit for social media applications like instagram stories and reels.

SOCIAL MEDIA

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Ye Olde Beer Run Animation